Channel Factory Share this case Channel Factory is a global AdTech company specializing in maximizing digital advertising performance and suitability through data-driven insights and AI-powered optimization. With a strong focus on brand safety, contextual relevance and performance, Channel Factory helps brands and agencies enhance the impact of their digital advertising campaigns across platforms such as YouTube and other social video channels. With local sales teams operating across multiple markets, reliable insight into sales performance and regional results is essential to support day-to-day decision-making for both regional teams and EMEA management. Channel Factory “For our local markets we needed more insights to support our salesteams and our EMEA management. Bitmetric created a user-friendly dashboard based on Qlik technology. They are really nice guys and very cooperative. All our questions and suggestions were quickly addressed.” Marco van de Lisdonk, Head of Sales Netherlands Context Sector: Media & Advertising TechnologySource system(s): SalesforceUsers: Sales teams and managementBusiness focus: Sales performance and regional insights Technology Analytics platform: Qlik Cloud Analytics How can we help? Barry has over 20 years experience as a Data & Analytics architect, developer, trainer and author. He will gladly help you with any questions you may have. Call us Mail us